The glossary grows a few terms at a time, starting with AI search, where the vocabulary is newest and most confused. Where two words mean the same thing, the definition says so.
A
Agentic SearchAI Search
Search where an AI agent works through the steps toward a goal for you, then hands back for you to confirm.
AI CrawlersAI Search
Bots run by AI companies that fetch web pages, either to train models, to power AI search or to answer one user's request.
AI HallucinationAI Search
A confident answer from an AI system that is false or not supported by any source.
Answer Engine OptimizationAI Search
Making your content the answer a search engine or assistant gives, rather than one link among ten.
G
Generative Engine OptimizationAI Search
Shaping content so AI search engines use it and cite it in the answers they write.
L
LLMOAI Search
Improving how large language models such as ChatGPT, Claude and Gemini describe and cite your brand.
S
SERPSEO Fundamentals
The page a search engine shows after a search: organic results, ads, AI Overviews and other features.
Z
Zero-Click SearchAI Search
A search that ends without a click to any website, because the answer or next step is on the results page.
No term matches that yet. The glossary is growing a few terms at a time.
Want the long version?
These definitions are the short answer. For the method behind them, start with What Is AI SEO?, then Query Fan-Out and How AI Overviews Impact SEO. Every guide is in the SEO and AI Search Guides library.