A free AI-powered audit skill for Claude that checks your online store's category pages, product pages, internal linking, and AI search readiness. Paste your URL and get a prioritised fix list in 60 seconds.
Download Skill
curl -fsSL https://hawkacademy.co/claude-seo-skills/downloads/ecommerce-seo-audit.md -o ~/.claude/skills/ecommerce-seo-audit.md
This downloads the skill directly into your Claude skills folder. Restart Claude Desktop and you're ready to go.
Click Download Skill above. You'll get a file called ecommerce-seo-audit.md. Move it to your Claude skills folder:
Mac: ~/.claude/skills/
Windows: %USERPROFILE%\.claude\skills\
If the skills folder doesn't exist, create it. Then restart Claude Desktop.
Open your terminal and paste this command. It downloads the skill directly into the right folder:
curl -fsSL https://hawkacademy.co/claude-seo-skills/downloads/ecommerce-seo-audit.md -o ~/.claude/skills/ecommerce-seo-audit.md
Restart Claude Desktop and the skill is ready.
Open Claude Desktop, start a new conversation, and type:
"Audit https://yourstore.com"
The skill automatically fetches your homepage, picks 2 key pages to audit (your top category page and a product page), and delivers a full on-page report with prioritised fixes.
The #1 ecommerce SEO miss. Checks whether your category pages have descriptive content or are just product grids that Google can't rank.
Unique descriptions, image alt text, customer reviews, cross-sell links, and clear purchase paths on your product pages.
Whether your categories link to each other, products link back to categories, and Google can reach any product in 3 clicks.
Whether every page tells Google exactly what it sells, in the title tag and the main heading.
Logical hierarchy from homepage to category to product. Breadcrumbs, navigation depth, and orphaned pages.
Whether ChatGPT and Claude would recommend your store when someone asks for product recommendations in your category.
Built from the SEO framework used across 500+ clients at StudioHawk.
Download Skill